President’s Message: Modern and Efficient Communication (or: “If you can’t beat ’em, join ’em”) - ASA Bulletin View President’s Message: Modern and Efficient Communication (or: “If you can’t beat ’em, join ’em”) by - ASA Bulletin President’s Message: Modern and Efficient Communication (or: “If you can’t beat ’em, join ’em”) 35 1 ASA Bulletin